By Dan Kennedy

I've never made less than $100,000.00 a year, part-time, from my consulting activities. I think most people have the same opportunity and ability, if they choose to utilize it.

For a whole collection of reasons, the marketplace's need, desire, demand and willingness to pay for "advice" and "specialized, expert assistance" is bigger than ever and growing explosively. There may never have been a better time to pick one or several consulting specialties and 'hang out your shingle' as a consultant.

In many respects, consulting is a near-perfect business. You have enormous freedom.... you can operate with virtually no overhead, even from home if you choose....and it is relatively easy to "bill" at least $1,000.00 a day. There are well over 1,000 consulting categories and specialties, so the odds overwhelmingly favor you having some combination of education, practical knowledge, experience, credibility and interests that can be "packaged" as consulting services desired by some market or markets. (Among my friends and clients who've become successful consultants, there is a reformed bread truck delivery man-thief, a physical therapist, a former college football coach, several salespeople, and a tailor.)

One of the most interesting aspects of the consulting profession is the vast disparity between similar consultants' incomes - why does one earn $200,000.00 a year, another struggle to make $20,000.00? If that interests you, I do have the answer. Actually, there are a handful of them - a handful of absolutely critical, essential skills and techniques that a person must master, in order to hit high income levels in consulting.

And there's a lot to know about the business of consulting. For example, do you know ALL the ways to "spot" prospective clients who are ready for your services? Do you know how to prevent fee resistance? How to diversify your income? How to avoid getting saddled with "problem clients"? Why the way most consultants prepare proposals dooms them from the very start? How to "customize" your services for different fields?

After years of prodding from people interested in how I've built my consulting business and helped others to build theirs, I decided to create a Course; actually a complete "Consulting Business In A Box" to market. And I enlisted the assistance of Elsom Eldridge, possibly one of the top two or three "consultants to consultants" in America. Elsom was closely associated with Howard Shenson for many years - Howard, who passed away, was the "dean" of the consulting business, the author of nearly a dozen books on the subject (many available in bookstores), and a provider of seminars on the how-to's of consulting to nearly a half-million people worldwide. Elsom is a graduate of Harvard, a former California State University professor, and the author of six books. He also has his own successful consulting business, in the sales training, business development and association management fields. With his contributions and editorial assistance, the most comprehensive set of how-to instructions for the consulting business have been assembled.

Experienced consultants will find this a good "check-up", and will certainly discover some strategies new to them - many find major income breakthroughs. People just starting out in the consulting business will find this to be almost the equal of a "McDonalds franchise" for the consulting business - although at nothing near a franchise price tag.

So, who should get this Course? Any already established consultant or "freelancer" open-minded to new and better ways of making money, attracting clients, and managing the business. Also, anyone interested in making $500 to $1,000 a day "part-time", who has a marketable skill gained through education or experience. Many engineers, scientists, psychologists, executives, retired military officers, computer experts and writers do very, very well in the consulting business.

This giant Course includes TWELVE Audio-Cassettes covering every imaginable question and answer, how-to strategy and opportunity in the consulting field, accompanied by a 10-Section Manual with over 200 pages.

The featured Contents include:

Shortcuts To Successful Start-Up

• 7 reasons why the demand for consulting services is booming - How to get in sync with these forces
  
  
• How to decide on your consulting specialty/specialties and define the services you will offer
  
  
• The 5 best ways to decide on your area(s) of specialization
  
  
• Should you start part-time or full-time?
  
  
• How to quickly become a Bona Fide EXPERT in your chosen field
  
  
• The key characteristics shared by successful consultants based on industry surveys: consultants' incomes have increased by 20% per year for the past 5 years...How you can enjoy that kind of a "raise" every year in YOUR consulting business
  
  
• The AVERAGE hourly rate charged by consultants now exceeds $100.00 AN HOUR - and that's why a good consultant armed with this course can make more money part-time than many doctors, lawyers or other professionals make working "Overtime"!

An Insider's Look At The Consulting Profession

• How can you do well financially, right from the start?
  
  
• How long should it take to match your 'Old' Salary?
  
  
• Inside-the-profession facts and statistics
  
  
• "Meet some successful consultants"
  
  
• Shortcuts for important business research
  
  
• How to turn your spare time into REAL MONEY - starting with no investment, no risk, no overhead

How To Set Fees, Structure Deals, And Earn No Less Than $100,000 As A Consultant

• How do consultants get paid?
  
  
• 8 different fee-setting strategies and compensation options
  
  
• How to earn enormous incomes via results-based compensation, contingencies and royalties; how to eliminate the limitations of billable hours
  
  
• How to avoid giving away your time & advice for free
  
  
• How to WIN with the very first meeting with the client

How To Attract Clients

• Marketing your services with low-cost strategies
  
  
• What consultants need to know about advertising
  
  
• 9 tools in the Consultant's Marketing Tool Kit
  
  
• Your professional brochure
  
  
• All about proposals, action plans, letters of agreement and other important business & marketing documents
  
  
• Why & how consultants should use newsletters
  
  
• Sales & negotiation techniques
  
  
• How to give a good group presentation, speech or seminar
  
  
• Techniques for selling to committees
  
  
• Low-pressure sales methods you can use COMFORTABLY
  
  
• Offbeat ways to promote yourself, locally or nationally

Why And How To Diversify Your Marketing Efforts And Your Income Sources

• Writing, publishing and promoting your book(s)
  
  
• Introduction to the incredibly profitable "Information Products Business"
  
  
• How to match consulting with The Paid-Speaking Business
  
  
• How to earn $500.00 To $5,000.00 per day & be treated like a celebrity as a paid professional speaker (Even if your knees shake and your teeth chatter now at the thought of speaking to a group!)
  
  
• Special opportunities in working with government, non-profits....gov't grants & contracts
  
  
• How to create streams of "Passive Income"
  
  
• How to build a "Referral Practice" in 3 years or less!

Mastering The Consulting Process

• Managing initial client meetings for positive outcomes
  
  
• Diagnostic strategies
  
  
• Retaining and satisfying clients
  
  
• How to profitably handle "small" clients
  
  
• How to 'network' with other consultants
  
  
• HUGE, COMPREHENSIVE RESOURCE GUIDE: Who, What, Where
  
  
• CONSULTANT'S MANAGEMENT FORMS KIT

I contemplated, seriously contemplated, selling this Course for $1,000.00. But Elsom convinced me to bring the price down, all the way to $497.00.

"Your expertise helped to vault my business to the next level. One year ago, when we met at your seminar, I was in start-up mode. Using your information, ideas and input over the last year, we have met and surpassed our sales goals for one year. What a tremendous feeling!" -Don R. Campbell, Campbell Business Services, Inc., Vancouver, B.C.

"The Home Study Consulting Business"
by Kennedy/Eldridge.....$497.00 (Limited Time SAVE $100)